In April 2025, Crew Clothing will relocate its headquarters from Earlsfield in London to Kingston-upon-Thames, occupying three floors of the six-storey Drapery building. The other three floors are available to rent.
This move is part of Crew Clothing’s expansion plans, including opening 20 new stores in 2025. Cre Clothing had as very successful year in 2024, with online sales growing by 70% and store sales by 22%.
The HR Director of Crew Clothing, Rupert Hay said:
“The move is a major milestone for Crew Clothing and paves the way for further development in the years ahead. We’re looking forward to calling the Kingston office home.”
Crew Clothing started over 30 years ago with one store in Salcombe selling a collection of rugby shirts. It is now a major British fashion brand with over 100 retail stores and a large online sales operation. The heavy duty garment rails in their shops and warehouses carry a large range of men’s, women’s and children’s casual style clothing. The fashion brand has also had successful partnerships with major retailers including Marks & Spencer and John Lewis.
Crew Clothing supports British sport by sponsoring several high-profile sports organisations including the Lawn Tennis Association, England Red Roses and Henley Royal Regatta.
Though online sales growth exceeds that in retail stores, Crew Clothing says that it is committed to investing in its bricks-and-mortar portfolio. The brand opened 15 new stores in 2024 and plans to open many more over the next few years.
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